by Jamison Aweau / July 15, 2013
Kansas brand Baldwin give us an early look at Summer 2014, denim and ‘clothing’ line presented separately for the first time. Monochrome shades are broken up with navy, steel and graphite, found through various knits from soft blazers to sweatpants and hoodies. Graphic tees, lightweight chambray, short sleeved oxfords and polos all waiting in the gallery.
Founded and designed by Matt Baldwin, Baldwin Denim and Collection is a Kansas City based clothing and lifestyle brand, founded on modern design, quality textiles, and American manufacturing.
Every facet of Baldwin Denim and Collection is deliberate — from the tailored proportions to the fabrics and materials, to the colors and washes to even the white rivet detail. Each piece is a chapter in the overall Baldwin story, and that story is one of timeless modernism.
Matt Baldwin, named one of GQ’s menswear designers of the year in 2013, founded the brand in 2009 out of an unmet need in the marketplace for an American-made denim brand with a modern design aesthetic using ultra- premium Japanese and American selvage denim. While the brand has evolved with the introduction of a women’s line in 2013, Baldwin Denim and Collection remains rooted in quality tailoring, durability, and a modern aesthetic.
Baldwin started with 3 men’s fits with production runs of as little as 70 units at a time. Today, the Baldwin collection, which is cut and sewn in the USA, is made up of men’s and women’s shirts, pants, denim and accessories. They’re sold to the top specialty stores worldwide and recently opened two flagship stores in Kansas City.
Baldwin’s growth has been fueled by its approachability, functional design, attention to detail, and inclusiveness; a focus on making their customers feel part of their brand.