Lumina Introduces Made-in-the-USA Denim

Lumina – a North-Carolina-based apparel and accessories brand dedicated to producing attainable, upscale-casual clothing made entirely in the USA – announces the launch of its first-ever denim offerings for men featuring the stock Trenton style and selvage Ayden.

Now available at, the raw denim introductions draw inspiration from the brand’s North Carolina roots, showcasing a rugged sophistication and thoughtful comfort story that places a premium on versatility. A trim silhouette and subtle detailing in the stitching and on buttons and rivets allows for office or casual wear and works in concert with Lumina’s existing line of domestic-made menswear staples.

“These jeans embody our philosophy that quality, American-made apparel should be accessible,” says Barton Strawn, Lumina Co-Founder and Principal Designer. “Customer response to our shirts, ties and accessories has been tremendous, so denim is the next logical step to round out a complete domestic wardrobe.”


Crafted exclusively by Cone Mills White Oak Plant in Greensboro, North Carolina, Lumina denim retails for $108 for the Trenton and $148 for the Ayden and is available in waist sizes 30-38” and a 36” inseam. The Lumina Fall 2013 range of menswear is also highlighted by cotton sweaters and button-front shirts, twill trousers and an array of neckwear.

Post by Jamison Aweau

Minimalist / Realist

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